I sat glued to a Lee McIntyre mp3 interview recently after I realised that boy definitely has something going for him.
Lee pondered over a few things he does to make a massive impact online. Like, to the tune of averaging about $4000 a day, and probably more by the time you read this.
Of course, when I see someone doing that well, the hairs on my back sit up. So I'd be SILLY not to take notice, wouldn't I?
Lee brought up a few coolish things to think about (and ponder over yourself):
- How can you create a sales process for a product that converts as high as possible?
- Focus on doing more of what works
- Price Stretch – offer a super high value product that is low priced.
- And what can you do today that will make more money tomorrow?
It pays to write those pointers down because they are definitely worth thinking over…
A perfect example of price stretching is Lee's high converting Instant Internet Lifestyle product. Crack that baby open in a new tab and take a peek. There's some cool things to learn here.
At first impression you immediately think wow, smooth presentation dude. But it's the content that steals the show. Make sure you read them bullets.
What I particularly like about Lee's approach is that he doesn't need to go chasing traffic. After all, affiliates HAPPILY push traffic his way (because they know his product converts!)
That's number 1 on the list – create a sales process for a product that converts as high as possible.
He basically created a product that is GREAT value but very inexpensive (currently $19.97). And affiliates jump on it not just because you pocket 100% commission, but because there are ongoing sales to be made.
(That includes the upsells, downsells, price bump, Business In A Box for $497 etc, that come with Lee's Instant Internet Lifestyle offering).
Lee's sales process includes lifetime affiliate tracking on 12 products (at last count). Which means you get paid if anyone you send buys 6 or 24 months down the track. And there's some high ticket goodies in there too.
This is a tempting morsel for any affiliate ready to dine!
If you create a highly converting product, pile on the value, and keep it low priced, with a good, effective affiliate program to boot, my guess is affiliates are going to LOVE it.
And that means finding traffic becomes a thing of the past!
You just spend YOUR time talking to people who want to promote your stuff (ie, some good old affiliate love). (Or heck, get your out-sourcer/PA to do that part!)
Has this got you thinking different yet? It got me!
Go take a look at Lee's page — and let what he says about continuity roll through your head. Here's a snippet:
"Whether I work this week or decide to travel across the globe…we'll still get about 500 new subscribers and about 22 new people (daily) into our continuity."
Man I LOVE that type of thinking!
And as Lee says…
When you get the chance to get inside the brain of a 7 figure marketer …and he's HOLDING NOTHING back …you DO IT.
At any price!
PS. Only kidding about the title! But anyways… what do you think? Leave a comment below and lettuce know!
